Chiali Tsai - UX Designer/Architect / Design  / Chanel News – UI concept

Chanel News – UI concept

As practice routine, today I picked Chanel’s web properties for a re-design challenge.

I gotta say I was kinda confuse on browsing their sites, and it remind me a conversation I had this week with a designer. This designer is working in a well known corporation, he basically telling me that people just want to buy stuff from them and user experience on the website really comes after that, there is unlikely any drop-offs. I guess somehow people has high tolerance about a product they really love, even there is a lot friction during the user journey, they just don’t mind as much.

See interaction shot at my dribble

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